Ethical AI Innovation
& Career Transformation
Through NRX Auaha, I partner with organisations to build ethical, culturally grounded AI and empower people to grow tech careers with purpose
Blending tradition and technology for tomorrow..
Dual Value Proposition
For Organisations
Ethical and human-centred AI strategies that build trust, transparency, and long-term value, helping businesses align innovation with integrity.
For Professionals
Career transformation that builds clarity, confidence, and capability, empowering individuals to grow, lead, and thrive in a changing world.
Services Overview
Transforming technology and careers through purpose, ethics, and innovation.
Research-Informed Services Launching 2026
These upcoming services are built from my Master’s research on Ethical AI and Indigenous Storytelling, exploring how technology, culture, and identity can move forward together. Each offering combines academic insight with practical, real-world application.
AI Ethics Assessment — Evaluate existing or proposed AI systems through an ethical framework that identifies risks, bias, and governance gaps — ensuring technology aligns with human values and community wellbeing.
Indigenous Data Governance — Develop frameworks that protect data sovereignty and ensure cultural knowledge is respected, safely stored, and used responsibly across digital environments.
Strategy Development — Create long-term AI strategies that balance innovation with integrity. Designed to help organisations adopt ethical, transparent, and inclusive approaches to AI.
Training & Workshops — Build team capability through interactive sessions on ethical AI, responsible innovation, and data governance. Designed for organisations seeking to align technology with values.
Career Transformation Services
Leadership Transformation — Step into leadership with confidence and purpose. Strengthen communication, decision-making, and influence to lead high-performing teams in a changing world.
Career Change & Reinvention — Redefine your career path with clarity and confidence. Identify transferable skills, build a focused plan, and take bold steps toward your next chapter.
Tech Career Transitions — Move into or across the tech industry with a clear roadmap. Align your skills, story, and strategy to stand out in a competitive market.
Academic to Industry Pathways — Bridge the gap from research to real-world impact. Translate academic experience into meaningful opportunities in business, technology, or consulting.
Why NRX Auaha
Culture‑centred. Evidence‑based. Action‑oriented.
With over 20 years of leadership experience across hospitality, retail, and manufacturing, NRX Auaha understands how people, processes, and technology come together to create real impact.
Founded by Nadine Young, an experienced leader with an MBA and current researcher exploring Indigenous perspectives on ethical AI, NRX Auaha brings together lived experience, academic insight, and practical delivery.
We help individuals and organisations gain clarity, confidence, and the tools to take meaningful action, without jargon.
What sets us apart
Co-design with communities and stakeholders
Research-informed methods and measurable outcomes
Plain-language guidance and hands-on delivery support
A safe, inclusive space to learn, adapt, and build capability
Stronger leadership capability — practical skills for leading teams, managing change, and growing influence.
Career transformation with clarity and confidence — including job-ready assets such as CVs, LinkedIn profiles, and portfolios.
Smooth transitions from study to industry — clear guidance and tailored support for students entering tech and digital careers.
Teams confident in ethical and responsible AI practices — building awareness, governance, and trust.
Better business outcomes — faster, fairer, and more inclusive customer and employee experiences.
Callout: Every engagement includes a clear plan, milestones, and measurable reporting on impact.
Outcomes We Create
Our Approach
At NRX Auaha, we blend tradition and technology for tomorrow.
Our mahi is guided by whakapapa (connection), tika (integrity), manaakitanga (care), and mana (respect).
We step into every collaboration with aroha and purpose, listening first, honouring every story, and creating change that empowers people to grow, lead, and thrive.